Your curls are your everything. You know this. We know this. So we made this set to pamper them and help you unlock their deepest potential every time you step out.
Formulated without sulfates, Clarify and Cleanse gently purify your strands. Each shampoo washes impurities and buildup away without stripping your hair of its natural oils.
Hydrate is an ultra-rich conditioner that’s all about moisture. Crafted with our proprietary HX3™ triple-hydrating blend, it softens and moisturizes your strands without weighing them down.
When it comes to great curls, you’ll need Multitask. This 3-in-1 formula works as a leave-in conditioner, daily moisturizer and style refresher, making it great for prepping your hair, refreshing strands and daily style maintenance.
Define is formulated with a trifecta of density-amplifying compounds to help elongate your curls. Together, shea butter, sweet almond oil and jojoba oil help this styling creme enhance your natural texture, reduce shrinkage and control frizz all day.
Grab ‘n’ Go
Travel sizes let you flaunt your style anywhere.
Treat ‘em Right
Easily articulate and soften your curls with Define.
Say goodbye to breakage and frizz with help from our ultra conditioning formulas.
How to use it
- Apply and massage Clarify or Cleanse directly to your scalp, then down the length of your hair. Rinse.
- Saturate your strands with Hydrate after cleansing with your FORM Shampoo.
- Spray Multitask into your hands and smooth onto hair.
- For best results, apply Define on top of wet strands that are already coated in Multitask for a softer hold. Smooth product from root to tip. Apply liberally, making sure to fully coat the strands with product.
What’s the difference between Clarify and Cleanse Shampoos? Why do I need both?
Clarify, however, should not be used for each wash as it may cause your scalp to overproduce oil resulting in sebum buildup. This is why Cleanse is important. It will have you covered between your Clarify days, gently removing buildup while maintaining the delicate moisture balance your hair thrives on.
Complete the FORM Survey for our personalized recommendation on the best Clarifying frequency for you, based on your own lifestyle and hair needs.